The platform is rolling out a new feature that allows them to lessen the volume of artificial intelligence-produced media appearing in their timelines. This move comes as the service announced that it presently contains over 1 billion AI videos.
Pilot Phase and Launch
This change is in a pilot phase over the next few weeks before a global rollout. This advancement coincides with a increase in content created by AI, fueled by recent AI video creators.
The Broader AI Trend
Studies have shown that almost one in 10 of the fastest-growing video streams on a popular video site primarily display clips produced artificially. A considerable share of this material is classified as “AI slop”, a term for poor-quality, factory-style content that is frequently nonsensical or dreamlike.
“We know from our community that numerous viewers like content made with AI tools, ranging from AI artwork to informative clips, and we aim to offer the community the option to increase or decrease of that, based on their own preferences,” commented a spokesperson.
Volume and Proportions
The platform shared that there are currently 1.3 billion videos on its service identified as artificially created. In total, in excess of 100 m videos are added to the service daily, making AI content a limited portion of its overall inventory.
How to Adjust Settings
Members will be able to limit or boost the level of AI-generated videos they watch by opening the “manage topic” feature in the application and choosing the AI content topic. Other topics that currently be modified under the tool encompass politics, clothing, aesthetics, and movement.
Platform Guidelines
TikTok’s guidelines mandate users to label “realistic” artificially created content, and it bans harmful deepfakes of well-known individuals or emergencies. Any believable AI video that is unmarked can be deleted under its community policies.
Furthermore, the app will henceforth apply an “AI-made” watermark to content created with its own AI tools, or flagged by an industry-wide initiative for spotting artificial media. This measure is designed to deter users from attempting to evade the labeling process.
Educational Initiatives
TikTok is also introducing a two million dollar AI literacy fund for specialists and institutions to develop learning resources about responsible artificial intelligence. This project will support educational bodies dedicated to teaching coding and technology.
Platform Protection
The platform has justified its safety measures, amid controversy over proposals to lay off numerous review team members in Britain. The company is planning to cut 439 jobs in its trust and safety department in its British office, with trade unions and internet security professionals voicing alarm that staff are being displaced by automated systems.
A senior executive clarified that human moderation would continue to be important, but AI can shield workers by removing the most harmful content ahead of it gets reviewed by staff. The platform reported a notable drop in disturbing and violent content reviewed by safety staff over the past year due to intervention by its automated systems.
It is vital to combine people and machines to ensure user safety,” the official commented. “We’ll have staff as integral to the approach, but we additionally believe it’s very important to limit contact with dangerous material as quickly as possible, which is where a lot of the machine support is proving valuable process content quickly.”
